Going “Blue” for World Diabetes Day
Bristol-Myers Squibb employees are wearing blue on Monday, November 14 to show their support for World Diabetes Day. This global awareness milestone -- sponsored by the International Diabetes Federation and proudly supported by Bristol-Myers Squibb – is a worldwide movement to increase diabetes awareness.
Diabetes is a global epidemic that in 2010 was estimated to affect the lives of more than 300 million people around the world, inflicting untold health and economic burdens. This growing health problem is why Bristol-Myers Squibb has focused on diabetes as a serious disease with significant unmet medical need.
“BMS Go Blue” day serves to highlight Bristol-Myers Squibb’s commitment to making a difference in the fight against diabetes. The company is a long-time innovator in the development of diabetes therapies available in markets around the world. And the company continues to build on its pioneering role in diabetes with several compounds in development.
In addition, in 2010 the Bristol-Myers Squibb Foundation unveiled Together on Diabetes, a five-year, $100 million initiative to strengthen patient self-management education through community-based supportive services and broad-based community mobilization to improve health outcomes of people living with type 2 diabetes in the U.S.
Bristol-Myers Squibb also actively supports the global efforts of the International Diabetes Federation, contributing to its work and activities and participating in joint efforts to strengthen global awareness and advocacy. World Diabetes Day is but one example.